For more than 80 years, Lichtenberg has been a leading designer and manufacturer of curtains and draperies for home and bathroom applications.
With their offices and showrooms in NYC being home to bi-annual meetings for their buyers from Walmart, J.C. Penney, Kohl's, and many other top retailers, their team was looking to create a unique and memorable presentation.
For their latest showroom exhibit, Lichtenberg's design team requested that Genome produce a simple interactive touch screen to enhance the experience by allowing buyers to create their own mood boards featuring new products from the exhibit. Once mood boards had been created, buyers could email the collection to themselves for review at their home or office.
My Role: Creative Direction, User Experience, Design, Video Production